WUNDERBAR

This is a branding & photography project done by Elementary Co. for Wunderbar Beer

After traveling across Germany on holiday, the owners of Wunderbar were captivated by the quality and range of the beers that were brewed in Germany. When they got back to Singapore, they decided to start Wunderbar in an attempt to bring the best beer that they could find in Germany back home for the local market.

Wunderbar’s beer hails from a heritage that spans several hundred years. It is brewed in a small town in Germany by a local brewery that only distributes its beer to nearby towns. We sought out to brand the beer, taking elements from Germany’s Scandinavian and viking heritage that dominated the region in the time of the beer’s inception.

CREDITS

Branding Elementary Co.

Year 2014

Client Wunderbar

Creative Director Russell Seah

Designer Olivia Eleazar

Project Lead Russell Seah

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“It has been an axiom of mine that the little things are infinitely the most important.”

Sherlock Holmes – A Case of Identity